Communication-Community-Connection Project and Report (2006-2007)

Harold Two June 30th, 2009

CH2A made over 500 contacts within the community, had over 80 face-to-face interviews with a variety of homeowners, business owners, community leaders and recipients of PDC’s resources, and held a number of community events and meetings. Interviewees also included developers of small businesses who had received PDC services, labor unions, neighborhood groups, and contractors.

After December 6, 2006, CH2A’s focus moved toward small businesses as a whole, instead of solely on African-American owned businesses. CH2A eventually reached out to all communities, but initially focused on the African-American community because of its experience in communications and its historical knowledge of that community.

In their report, CH2A gives a historical overview of PDC as it pertained to the African-American community, who overall had a negative perception of PDC’s image. They listed many of the issues, and concerns of the community, and also found that many of those disenfranchised shared similar issues with those who had received funding and/or other resources from PDC. The issues that were apparent boiled down to lack of access, lack of communication, and lack of accountability on PDC’s behalf. After CH2A diagnosed the problem and gave recommendations to rectify the issues, The Diversity Institute was able to step in and continue to provide the necessary technical services.

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